Thursday, 22 September 2011

Uses of Facebook for Business




Contrary to popular belief, there are more uses for Facebook other than just maintaining a social life. Facebook may have started out as just a regular social networking site just as Friendster, Myspace or Nexopia, but it has grown exponentially in terms of users as well as applications. Facebook is the modern day business card. Employers are turning to Facebook as a way to not only audit some of their employees but also to hire them. Many people put their whole lives on Facebook with pictures, videos, status updates, comments and personal information. It is quite easy to get a perspective of an individual based on their Facebook profile. Some may argue whether it is a good or a bad idea to have this much information about yourself available to too many people, such as http://ales204-laura.blogspot.com/. I would have to agree to some extent, however Facebook can be an extremely useful tool for marketing yourself as a potential employee.

I have created a Facebook page that allows employers to easily access from a simple link. It is my online business card and it is my way of marketing myself as a potential employee. On my Facebook page I have posted information about myself including personal interests, a biography, education, past work experience and a professional photo. I feel that when an employer takes a look a my page he/she will be able to get a quick and accurate representation of what kind of person I am, my values, background and maybe even some of my personal characteristics. There are plenty of resources one can put on their page to allow an employer to look at, when hiring for new employees. It is important not to add anything to your Facebook page that may make an employer think twice before hiring you. Inviting friends to join or posting statuses about your weekend are pointless for a Facebook business page. Also information such as relationship statuses are also better to leave out.

Facebook has revolutionized the world of social networking. It has changed my perception of a social network drastically. Never would I ever have thought that I would be adding my parents on Facebook when I first started using this site. Obviously my thoughts have changed and so has Facebook...constantly. It will continue to grow and evolve to adapt to the ever growing technological society we live in.

Here is a link to my Facebook page:
http://www.facebook.com/pages/Brandon-Dang/141414289288465

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